If you want to sell something the first step is to find out what the customer actually wants. In part 2 of my interview with booker, Gary Parkes, we discuss the effect of the recession on the cruise industry and what kinds of acts are still in demand. It’s about finding a USP and Gary mentions a few ideas what might help you get noticed. We also cover problem acts and why you need to be low maintenance to keep your agent and the client happy.
Gary Parkes – Part 2 – Getting noticed by an agent for cruise ships